My name is Jonathan Oswald, when I asked for my wife's hand in marriage I was struck by the high cost of diamonds.

This is when I discovered moissanite. Moissanite is a lab-created gemstone that is nearly as brilliant as diamonds but costs significantly less. I was immediately drawn to its beauty and affordability.

After a happy wife and a stunning ring, I decided to share my findings with other people and started a business selling moissanite jewelry.